Whilst I was taking part in the Mulberry workshop on New Bond Street last week, I came face to face with a really cool window concept. It was Nehera’s window design for Fenwick and it really did catch my eye. The lighting was great and the visual effect of the water moving was really effective.
I hadn’t heard of Nehera before so I decided to look up the brand not long after I saw the window and found that it really resembles the brands Spring/Summer 2017 advertising campaign. The central window was transformed into a socialist public pool, and closely resembled features that were present in Mária Švarbová’s original photographs from the campaign. I thought the display was really simply but visually beautiful and I loved that it had a clear theme and minimal colour palette featuring blues and oranges.
All images from Nehera’s website.